This paradoxical coneflower is the only species in the genus Echinacea to have yellow flowers instead of the usual purple. Large, daisy-like flowers with drooping yellow to orange-yellow petals and very large, coppery- to chocolate-brown central cones. Smooth, lance-shaped, dark green leaves. Full sun, average to poor dryish soils.
Glades and prairies in the Ozark regions of Missouri and Arkansas and in Kansas and Texas.